Livat / Erikslund shopping mall is not just any shopping mall, the goal is to take the position as the local model that really makes a difference. With the bee Billie as a role model, True Stories created a playful destination that children long to visit. The concept has Billie as an energetic and caring messenger. With her as the front figure, we can spread important messages and create opportunities to influence both human behavior and our environment. The bee as the front figure symbolizes the importance of caring for every little person in our world. And, that small things in our behavior can have great significance for our environment.
